Seeds
One room, one mic.
Seeds is a ROOTS session.
You perform on the plant floor, under the lights and the camera rolling.
We build a whole movement around that performance through pieces of content.
Open to every artist, from a first release to an established catalogue.
2.5M VND per artist
Grounded
The full production.
Grounded is a ROOTS session at full scale.
A bigger & better set designed for your music.
We build a whole catalogue of content around this performance and showcase you on the full scale.
Open to every artist, from a first release to an established catalogue.
What you get
Everything in Seeds & MORE!
5M VND per artist
Raw
Outside, one take.
Raw takes ROOTS out of the room. You pick the spot, a street corner, a rooftop or your own block, and we bring the camera. One take, no set, nothing staged.
Slots run 1 to 2 hours and are free to book. The team reviews every request.
Rose
Every sound, in the ROOTS room.
Rose is where ROOTS opens up beyond rap. Pop, R&B, soul, indie, solo artists and full bands. Same crew, same one-take approach, with a new set built around the music. You perform, the camera rolls until the take lands, and we build your content around that performance, released across ROOTS channels.
Rose opens in early 2027